Ball and Buck
We first fell in love with Ball and Buck when we entered their store on Newbury Street years ago. From its high-quality, USA-made clothing to it’s design sense and attention to detail, it’s a brand we fully appreciated and hoped to eventually work with some day… That day came when Ball and Buck asked us to help launch their new Fall shirting collection, featuring the Tech Vent - a breathable, moisture-wicking, 4-way stretch material in the underarms of its shirts. Our goal was create content that highlighted both the all-day-long wearability and the specific technical features of these new shirts. In a matter of only a couple of weeks, we were able to concept, shoot, and produce a library of assets for the launch of the collection.